The 7 Secrets of Overnight Success Stories - How to Get Your Business Featured in the News

*Are you a small business owner and struggling to find customers? *Have you tried to get your business featured in the news, but keep getting rejected or ignored by reporters? *Does your business have a unique story to tell, but you don’t know how to capture the public eye and get the recognition you deserve? If you fit any of the above descriptions, you're going to love what I’m about to share with you … You’ve seen it before. A local small business gets a feature story in the newspaper or on TV, and the next day it is flooded with customers. You’ve probably wondered how your business and your life might be different if you could just get a story in the paper. Here’s the key: sometimes it is blind luck, but more often these businesses achieve massive success because they used a public relations strategy. In this one-of-a-kind 2-hour workshop, you'll learn the closely guarded secrets of these overnight success stories and know exactly how to get the media coverage that will propel your business from “startup” to “player” status. PARTICIPANTS WILL LEARN: *The 4 elements of a compelling story that will grab the attention of local reporters and get them calling you for more information. *The 10 reasons why most press releases don’t even get read and how to get yours to the top of the editor’s pile. *Who are the right people to contact with your story (and how to avoid sending yours into the infamous black hole). *How to handle the surge: Exactly what to do the day before the story hits, so that you generate maximum profits from your publicity and NOT let your big break go to waste. *And much more!

Speaker(s): Robert Beadle is president of Northeast Public Relations, Inc. (www.NortheastPR.com) and the 2009 recipient of the Small Business Administration Young Entrepreneur of the Year Award for both Rhode Island and all of New England. Robert has developed and implemented successful public relations and marketing programs for over 40 companies, non-profit organizations and government entities in New York, Massachusetts, Vermont and Rhode Island.

Fee: No Cost